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Digital Marketing · 2024

Shovel — National Day Digital Sales Campaign

Drive high-volume online sales during Saudi National Day through a performance-focused digital advertising campaign across Snapchat, TikTok, Meta and Google Ads.

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Shovel Coffee Roaster showcase 1
Project Name
Shovel Coffee Roaster
Year
2024
Service
Digital Marketing
Client
Shovel Coffee Roaster

Key Results

The numbers behind the campaign

Ad Spend

﷼ 144K

Revenue Generated

﷼ 729K

Total Orders

4,990

Avg. Cost per Purchase

﷼ 27

ROAS

5X

Project Overview

Drive high-volume online sales during Saudi National Day through a performance-focused digital advertising campaign across Snapchat, TikTok, Meta and Google Ads.

Project Process

Developed and executed a data-driven multi-platform strategy. Optimized budgets in real time and scaled high-performing channels and creatives.

Final Result

Ad Spend: 144K · Revenue Generated: 729K · Total Orders: 4,990 · Avg. Cost per Purchase: 27 · ROAS: 5X.